Model
Own pharmacy with online prescribing.
Pricing
Wegovy pill £99 (1.5mg), £109 (4mg), £139 (9mg), £189 (25mg) per month, with a £30 first-order discount implying undiscounted list prices around £129–£219.
Funding
Not disclosed. Parent appears to be Simple Online Holdings Ltd (SC577682).
Scale
Reported over 55,000 people on its waitlist for the Wegovy pill when the UK approved it in June 2026.
Regulatory history
Referenced among online pharmacies in a May 2026 weight-loss-jab investigation; not confirmed to have been found at fault.
In 2026
Profiled in August 2026 for rapidly scaling from its Glasgow base. Launched a digital-skills programme for Glasgow schools in June 2026.
Markets
United Kingdom.
Covered in this atlas: United Kingdom.
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